TGP LIVE · S01E01 Partner with us →
TGP The Good Persona presents

TGP LIVES01E01
COMMUNITY CULTURE

24 SEP 2026 Toldi Cinema, Budapest ~200 seats
See what's coming ↓

The premise

Brands aren't built on reach anymore. They're built on people who care.

We've sat through enough panels that exist just to exist — sponsored slots dressed up as insight, rooms filled for the badge, not the conversation. TGP LIVE is what we built instead.

One day, one room, three worlds — Community, AI, and Creators — built for real conversation instead of a stage full of logos.

Panels for panels' sake Sponsored content disguised as insight Another marketing conference

The mood we're building toward

Visual references

Big-conference energy, reimagined for Budapest. Bold stages, oversized typography, immersive lighting, and most importantly: a room full of people who genuinely want to be there. That's the atmosphere we're designing for TGP LIVE.

Conference stage and neon bar reference Neon installation and immersive photo moment reference Portrait wall and stage screen reference Bold stage typography reference

Three worlds, one day

01 — Format
Community

Community

The people and brands building real community — not vanity followings. Case studies from teams doing it in public.

AI

AI

Where AI actually meets marketing right now — founders in the trenches, not slideware about "the future."

Creators

Creators

The voices shaping culture from the inside, talking about the craft — not a highlight reel of brand deals.

Who's talking

Lineup — announcing soon

Speaker TBA

Community

Speaker TBA

Community

Speaker TBA

AI

Speaker TBA

AI

Speaker TBA

Creators

Speaker TBA

Creators

We're locking in speakers across all three tracks right now. Follow along — names get revealed here first, one by one.

Run of Show

02 — Schedule
Before 13:00 VIP & Creator Brunch Sponsorable
13:00 Doors openRegistration, brand activations, community wall, welcome drinks
14:00–17:30 Community SectionKeynote · Panel discussion · Surprise session (optional) Sponsorable
18:00–19:30 AI SectionKeynote · Panel discussion · Surprise session (optional) Sponsorable
20:00–21:30 Creator SectionKeynote · Panel discussion · Surprise session (optional) Sponsorable
21:30 Branded Cocktail Hour2–3 brand slots, once the main stage closes Limited: 2–3
22:00–02:00 After PartyToldi Klub, surprise DJ set Sponsorable

Who's in the room

03 — Audience

Creators & cultural voices

50%

Brand & marketing leaders

40% — from challenger companies

Founders & community builders

10%

100% interested in culture — not just conversion.

Brands & voices we're talking to

04 — In conversation
On stage

The caliber we're building this for

Uber Klarna TikTok Zalando

Some confirmed, some in active conversation — these names reflect the kind of brands and speakers we're building TGP LIVE around.

The room

200 seats, one stage

Toldi Cinema, Budapest. One stage, one room — when a keynote or panel is running, that's what the whole room is watching. No breakout stages splitting the audience, no competing programming to lose your moment to.

Tickets

Registration opening soon.

For brands

Want to partner with us?

Request a partner deck at hello@thegoodpersona.com
TGP LIVE: Community Culture · S01E01 24 September 2026 · Toldi Cinema, Budapest